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SHOULD YOU SOCIALIZE?
Lot's of marketing firms, consultants and big brands agree that social media can be a powerful marketing tool for business and non-profit organizations.

Realtors often tell their clients it is better to own than rent. If you are renting your home, you're probably not going to spend a ton of money renovating it because you are just building value for the owner - when your lease expires your investment vanishes with it. If you own your home you can invest in the property knowing that it is ultimately going to benefit you when you are ready to sell, right?

The same logic applies to building your web presence on the major social media platforms. You don't own Facebook (probably) and you can't control whether the terms of use, layout or functionality of you Facebook page changes. However, you can control everything on your own website. This is why we recommend having a strong hub (your website) and linking your hub to your social sites instead of relying exclusively on the social sites.

You can add a ton of value to your own website by incorporating social media tools and content.

Here are a few great ways to add social media to your existing website


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